Intersect partnered with Western Michigan University’s College of Arts and Sciences team to calibrate newly constructed Dunbar Hall’s environmental graphics.
Intersect facilitated a branding workshop and incorporated existing interior finishes set by the architecture firm to develop meaningful experiences for students, faculty, and prospective students.
Intersect’s design approach used unique, dimensional and bold visual design applications within a set budget. All branding embodies creativity, curiosity and refined materials that reflect the values and experience of students receiving a Liberal Arts education.
Client
College of Arts and Sciences, Western Michigan University
Scope
- Environmental Branding
- Branding Workshop
- Exhibit Design
- Wayfinding
- Signage
- Interactive Displays
- History Timelines
- Procurement/ Installation Support
